Tuesday, February 1, 2011

Lexus to skew “progressive luxury” with edgier, sportier designs and… more hybrids

lexus-ct-200h-f-sport
In the two decades plus since Toyota launched Lexus as its premium marque, the brand has spread from its original market in North America to new markets around the world. Karl Schlicht has been with the company even longer: he’s now head of global marketing and product planning for Lexus, and he’s got a big job on his hands.

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